Is this right for you?
This might be exactly what you need if…
Editorial & Campaign Writing is for bigger moments that need a clear through-line. If any of these feel familiar, it might be time to bring someone in before the first draft.
You're planning a feature or editorial series.
You're looking for messaging that carries through every stage of a campaign.
You want someone who can help shape ideas as well as write them.
What you'll receive
Everything you need for campaigns with a clear through-line
Discovery sessions to understand your audience and campaign objectives.
Collaborative creative development before a single word is written.
Messaging, copy and creative refined together through feedback and discussion.
Support across the campaign to keep everything aligned and consistent.
Thoughtful recommendations informed by strategy, not guesswork.
The strongest campaigns begin with listening from all sides. The writing comes afterwards.
How we work together
A process built around listening first
Every campaign starts with understanding. You make the decisions — I provide the structure, the questions and the craft to carry the message through every stage.
Discovery
We start with a proper conversation about your audience, objectives and what success looks like for this launch, feature or campaign.
Creative development
Before drafting begins, we'll develop the idea together — challenging assumptions and shaping a direction that feels intentional.
Messaging and copy
I'll write messaging and copy that carries through every stage of the campaign, then refine it with you through feedback and discussion.
Campaign support
I'll stay alongside the campaign as it unfolds, helping keep assets aligned and consistent from concept through to delivery.
Recommendations
You'll leave with thoughtful next steps informed by strategy — so the work doesn't stop at launch day.
Investment
Transparent pricing, tailored proposals
Every proposal is tailored to your business. Campaigns are scoped around depth, assets and timeline — your final proposal will reflect what's actually needed.
Day rate £250
- Day rate work is scoped around the depth of thinking and writing required.
- Editorial & Campaign Writing pairs naturally with Copywriting and Social — combined proposals are available.
- If you're unsure whether this is what you need, just get in touch. We'll work it out together.
- All work is carried out remotely across the UK.
Often paired with
Services that work well together
Website copy · Bios · Landing pages · Email sequences
Copywriting + Editorial & Campaign Writing
Big ideas deserve consistent messaging — from campaign concepts through to the final words.
Content calendars · Posting · Community management
Social Media Design & Management + Editorial & Campaign Writing
Your campaign won't stop at launch. We'll think about how your story unfolds across every touchpoint.
Brand strategy · Tone of voice · Messaging frameworks
Brand Messaging + Editorial & Campaign Writing
Strong campaigns need a clear message to carry through every stage.
Audience research · Content planning · Channel strategy
Content Strategy + Editorial & Campaign Writing
When the campaign needs a longer content rhythm around it.